BANANA REPUBLIC, INSTANT SUMMER

A fresh take for a fresh season, the Banana Republic”Instant Summer” summer campaign. Beachy and breezy and supported by in-store graphics, online marketing (with a Refinery 29 take over) direct mail and out of home advertising,

Designer: Geoff Wagner  |  Creative director: Ben Segal  |  Copywriter: Geoff Wagner & Jen Larson

IN-STORE VIDEO

DIRECT MAIL

ONLNE MARKETING

OUT OF HOME MARKETING